Writer, Artist, Professional


University of Florida, Gainesville, FL
May 2014
Bachelor of Science in College of Journalism and Communications, Advertising
Bachelor of Science in Business Administration, Business Administration
Macy’s Inc. | Omnichannel Assistant Buyer, Confections| New York, NY
February 2015—Present
•Forecasted Spring 2015 season weekly sales for assortment based on past performance, sales plan and pricing strategy
•Recapped projected and actual sales generated per print ad using Macros for Spring and Fall 2015 seasons
•Built Spring 2016 Pricing Matrix; oversaw Assistant Pricing Analyst in Point of Sale (POS) pricing and Markdowns
•Managed Purchase Orders for 40+ vendors for timely booking of merchandise; monitored seasonal Sell-Through, Weeks of Supply and On Hand units
•Communicated with vendors and logistics team to resolve delivery issues to 800+ store locations and Macys.com
•Worked with private label vendors to create products: flavor testing, product design, packaging, cost and retail ticketing
•Responsible for print and store advertising workflow: merchandise selection, ad conceptualization, ad signoffs, store pricing signs and display
Macys.com|Digital Assistant Merchant, Status Crystal & Silver Gifts|New York, NY October 2014—February 2015
•Presented weekly recaps summarizing sales of 15 vendors to monitor trends, sales plan, and volume drivers
•Improved website functionality with Site Merchandising team to manage product pages, identified failed search terms, found SEO opportunities, updated page attribution, site tested and resolved site issues of 3,000 products
•Organized photo shoots and chose assortment to feature in product pages, site wide events, and promotions
Macys.com|Executive Development Program, Planning Allocator, Luggage|New York, NY August 2014—October 2014
•Transmitted luggage orders and tracked Purchase Orders of 15+ vendors to ensure timely delivery of shipments
•Led weekly PO Tracking meetings to communicate order and stock status to ensure sufficient levels of stock
Macy's, Inc. | Inventory Planner Intern | New York, New York
June 2013 – August 2013
•Analyzed and presented weekly recaps comparing sales plan for 800+ stores, broken down by top sellers, focusing on top 50 stores grouped by climate and ethnic region to present to department meetings
•Monitored stock levels and sell-through mark down issues and replenished over 100,000 units sent across the U.S.
•Presented to senior leaders with team of six a corporate plan to create dorm bedding
SeaWorld Parks & Entertainment| Merchandise Intern|Orlando, FL
May 2012 – August 2012
• Analyzed revenue, price sensitivity and changes in yearly traffic to efficiently order, price and display inventory in 10 gift shops to increase revenue by 12 percent.
• Led a team of 20 front-line workers and handled customer service and complaints of services and products
• Attended leadership classes, expert seminars and behind-the-scenes tours at SeaWorld, Discovery Cove and Aquatica Water Park to increase knowledge of internal operations of a multi-million dollar company
NetWork It Inc. | Marketing Intern |Gainesville, FL
August 2011 - May 2012
• Assessed online traffic trends and promoted client Facebook and Twitter accounts to increase host company’s reach by 26 percent in three months
• Collaborated with local companies to raise $2,000 in fundraising to create marketing campaign
• Developed company blog and updated with weekly posts regarding social media marketing tips and trends
Languages
Hindi (fluent)
Urdu (fluent)
Spanish (conversational)
Skills
Adobe Photoshop
Adobe InDesign
CSS
HTML/XHTML
Microsoft Office
Warrington College of Business Dean’s List
December 2011, April 2012
Macy’s Careers After College Random Interview Contest Winner
November 2011
• Chosen as one of two students in the U.S. to answer interview question for the Macy’s Careers After College Facebook page and received one-on-one resume preparation with Macy’s regional manager
The Independent Florida Alligator
Columnist
January 2013 - May 2013
• Chosen as one of eight UF students to write columns for the Spring 2013 semester
• Wrote weekly columns between 630 to 650 words for the Opinions section of The Alligator with various topics concerning college students and Gainesville residents
Reporter
October 2011 - May 2014
• Researched, reported and wrote monthly articles for print in the entertainment and technology sections of the largest student-run publication in the U.S.
• Edited and fact checked articles, as well as proposed ideas catered to UF students weekly
Student Government Cabinet|Career Development Director
June 2012 -May 2013
• Collaborated with Career Resource Center to provide workshops and development training forums to prepare students with information sessions, interviews and internship jobs
• Developed new ideas and events to involve Gainesville companies in offering students shadowing opportunities and experience
Warrington College |Career and Academic Peer (CAP) Mentor,
e-Communications Coordinator
April 2012 - May 2014
• Selected as 1 of 20 students to be professionally trained to assist undergraduate students in finding and securing a competitive internship by resume critiques, mock interviews and writing effective cover letters
• Maintained website and brainstormed ideas to market to undergraduate students
Reitz Union Board (RUB) Entertainment|
Budget and Event Planner
January 2012 – May 2012
• Programed, hosted and promoted events through the University of Florida student union
• Maintained an annual budget of $118,000, monitoring expenses for over 30 events
• Coordinated with approximately 20 student organizations to co-sponsor events resulting in RUB cost-saving and increased in number of events.
RESUME
Education
Professional
Experience
Involvement


Honors &
Awards
